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Segler Consulting

Why it is So Difficult to Assess an EIC Accelerator Project (SME Instrument Phase 2)

December 19, 2020 • By Stephan Segler, PhD

Assessing a company for an EIC Accelerator blended financing application (formerly SME Instrument Phase 2, grant and equity financing) can be a challenge since it requires a comprehensive investigation of multiple variables (read: Assessing a Project). Small- and Medium-Sized Enterprises (SME) would often like to receive such an assessment in a short amount of time but, even if the project generally fits the eligibility criteria, there are still considerations to be made by a professional writer or consultant that can reveal barriers to a successful EIC Accelerator application (read: Hiring a Consultant).

The following presents a shortlist of such barriers that, while being hard to assess and generally requiring days or weeks of pre-screening, are informative for prospective applicants who seek to prepare a successful application to the EIC Accelerator grant (read: Visual Representation):

Learning While Writing

It is often a reality for hired writers that the full scope of the project, its intricacies and the comprehensive understanding of its implications are only realised during the process of grant proposal writing following the official template. The extensive amount of work needed to prepare an application dwarfs any pre-assessments which makes it important to cover as many aspects of a project as possible before beginning the writing process.

Still, it cannot be avoided that new aspects are discovered throughout the weeks of writing and it is impossible to cover all bases beforehand since covering these bases would have a workload equal to the writing itself. Minimizing uncertainty is clearly possible (read: Assessing a Project) but it can never be fully eliminated.

Optimistic Founders

Founders, and especially CEO's, are meant to be charismatic and optimistic when it comes to their business but, like most things in life, this can be a double-edged sword. Companies swill often highlight how "no one else is doing this", its a "€500M opportunity" or "we have no real competitors" but such statements will always have to be taken with a grain of salt.

The patent that has been highlighted might actually just be pending or be in preparation. The market opportunity might be the industry size but not the actual revenue potential. The company might only employ one person while the remaining team members have other full-time jobs. The strong development partners that have been highlighted turn out to own all of the Intellectual Property Rights (IPR) which renders the company itself not innovative.

The assessment of a project strongly relies on the accuracy of the prospective applicant's statements and a professional consultant is often unable to fully validate each given statement individually prior to beginning the writing process.

Different Perspectives

In the end, no one knows who will evaluate an EIC Accelerator application and the person in charge of doing so might not be an expert in the industry, might not understand what a good business model looks like, might not understand balance sheets or simply have no interest in a certain topic. These are uncertainties that are impossible to assess before submitting an application and it is important to understand that they will be a factor.

These risks can be mitigated through having a diverse team of VC's, evaluators from the European Agency for SME's (EASME), industry representatives and technical experts that are involved in the project's assessment prior to starting the writing process.

Absent EU Targets and Policies

Not everything that is intuitively deemed good and worthy of EU financing is actually so since not all societal and economic goals of the EU are backed with an equal policy-force. The targets, directives and policies in the EU are a strong determiner of how interesting a project will be and it will require a lot of research to assess the impact of a new EIC Accelerator application which is not always possible ahead of beginning the writing process.

It would seem obvious that animal care, especially when it comes to livestock and food security, is an important topic for the EU but it turns out that policies and targets in this area are scarce. The same goes for elderly care whereas one would suspect that the growing age of the population and the increased need for high-quality care facilities is supported by strong policies but this is not the case.

A professional writer can often not perform a full analysis of a topic prior to writing an EIC Accelerator application which makes the absence of EU policies and targets a risk that can make a future application more difficult.

Involvement of the Management Team

Collaboration and feedback from the management is often a challenge due to a high workload and a generally low priority for grant preparations over the day-to-day business development. The communication between a consultant and a potential client prior to signing an agreement is usually not a good indicator of the client's involvement afterwards which can make a collaboration a challenge.

If a management team does not give adequate feedback to help flesh out the application, it can easily become too shallow and lack the quantifiers, explanations or references needed to be a well-rounded proposal.

Different Skill Sets

A strong uncertainty for EIC Accelerator applications is the diverse skillset needed which comes in the form of written content, the in-person pitch and video production (read: Producing a Pitch Video). It is almost impossible to investigate all of these aspects thoroughly without week-long assessments and it will likely remain a strong uncertainty how the applicant will perform when it comes to pitching and creating a video.

The risks can be mitigated through requesting sample videos and pitch sessions but, under both time pressure and jury scrutiny, the performance of a company can vary greatly.

Summary

In summary, the following aspects make the assessment of EIC Accelerator projects difficult:

  • Learning While Writing: Many aspects of the project are only discovered after starting the writing process
  • Optimistic Founders: Founders have a tendency to be over-optimistic
  • Different Perspectives: Evaluators vary greatly in their skill sets which adds a layer of luck to each application
  • Absent EU Targets and Policies: A great EU impact might not be reflected by policies and directives in that area
  • Involvement of the Management Team: The management team might significantly reduce their involvement
  • Different Skill Sets: The applicant might not be able to perform sufficiently when it comes to pitching or video production

 


 

These tips are not only useful for European startups, professional writers, consultants and Small and Medium-Sized Enterprises (SME) but are generally recommended when writing a business plan or investor documents.

Deadlines: Post-Horizon 2020, the EIC Accelerator accepts Step 1 submissions now while the deadlines for the full applications (Step 2) under Horizon Europe are listed below. The Step 1 applications must be submitted weeks in advance of Step 2. The next EIC Accelerator cut-off for Step 2 (full proposal) can be found here. After Brexit, UK companies can still apply to the EIC Accelerator under Horizon Europe albeit with non-dilutive grant applications only - thereby excluding equity-financing. Switzerland has resumed its participation in Horizon Europe and is now eligible for the EIC Accelerator.

EIC Accelerator Step 1 Deadline 2025

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EIC Accelerator Step 2 deadlines for 2025: March 12th and October 1st
EIC Accelerator Step 3 deadlines for 2025: June 2nd, 2025 and January 2026 (date TBD)
EIC Accelerator Step 2 deadlines for 2026: January 7th, March 4th, May 6th, July 8th, September 2nd, and November 3rd
EIC Accelerator Step 3 deadlines for 2026: April, August, and December (exact dates TBD)
EIC STEP Scale-Up deadlines for 2026: February 11th, May 6th, September 9th, and November 25th
EIC Advanced Innovation Challenges deadline for 2026: April (exact date TBD)
EIC Pathfinder deadlines for 2025: May 21st (Open call) and October 29th (Challenge call)
EIC Pathfinder deadlines for 2026: May 6th (Open call) and October 28th (Challenge call)
EIC Transition deadline for 2025: September 17th
EIC Transition deadline for 2026: September 16th
EIC Pre-Accelerator deadline for 2025: November 18th (Widening via WIDERA)

Contact: You can reach out to us via this contact form to work with a professional consultant.

AI Grant Writer: ChatEIC is a fully automated EIC Accelerator grant proposal writer: Get it here.

Eureka Network: The Eureka Network delivers various international collaborative R&D initiatives such as Network Projects, Clusters, Eurostars, Globalstars, and Innowwide, providing funding from €50K to €6.75M per project based on the specific initiative. This network emphasizes market-driven innovation and deep-tech advancement across multiple technology sectors including ICT/Digital, Industrial/Manufacturing, Bio/Medical Technologies, Energy/Environment, Quantum, AI, and Circular Economy. Eligible participants include SMEs, large enterprises, research organizations, universities, and startups, with Eurostars particularly focused on R&D-performing SMEs. Get Started

EIC Transition: EIC Transition delivers up to €2.5 million in funding to overcome the 'valley of death' gap between laboratory research and market deployment, emphasizing technology maturation and validation. The initiative supports single legal entities or small consortia of 2-5 partners including SMEs, start-ups, spin-offs, and research organizations. Key technology domains include Health/Medical Technologies, Green/Environmental Innovation, Digital/Microelectronics, Quantum Technologies, and AI/Robotics. Get Started

EIC STEP Scale-Up: EIC STEP Scale-Up delivers significant equity investments of €10-30 million for established deep-tech companies prepared for hyper-growth and large-scale expansion. The initiative targets SMEs or small mid-caps with up to 499 employees who have obtained pre-commitment from qualified investors. Primary focus areas include Digital & Deep Tech (Semiconductors, AI, Quantum), Clean Technologies for Net-Zero objectives, and Biotechnologies. Get Started

EIC Pre-Accelerator: EIC Pre-Accelerator represents a 2025 pilot initiative delivering €300,000-€500,000 in funding for early-stage deep-tech development and preparation for the EIC Accelerator program. This program is exclusively accessible to single SMEs or small mid-caps from 'Widening countries' to foster regional innovation development. The initiative encompasses deep-tech innovations across physical, biological, and digital domains. Get Started

EIC Pathfinder: EIC Pathfinder delivers up to €3 million for Open calls and up to €4 million for Challenge-based calls to support early-stage research and development with proof-of-principle validation. The initiative requires research consortia with a minimum of 3 partners from 3 different countries, including universities, research organizations, and SMEs. Primary technology focus areas include Health/Medical, Quantum Technologies, AI, Environmental/Energy, and Advanced Materials. Get Started

EIC Accelerator: EIC Accelerator delivers flexible funding options including blended finance (€2.5M grant + €0.5M-€10M equity), grant-only (up to €2.5M), or equity-only arrangements for scale-up and market deployment of breakthrough innovations. The initiative targets SMEs, start-ups, and small mid-caps with up to 499 employees, with MedTech/Healthcare representing 35% of funded projects. Additional technology areas include Biopharma, Energy, AI, Quantum, Aerospace, Advanced Materials, and Semiconductors. Get Started

Innovation Partnership: Innovation Partnership enables collaborative innovation between public and private sectors with typical funding of €1-5 million per project. The initiative supports cross-sectoral strategic technologies through public-private partnerships and consortia. Projects concentrate on addressing societal challenges through collaborative innovation approaches. Get Started

Innovation Fund: The EU Innovation Fund delivers substantial funding of €7.5 million to €300 million for large-scale demonstration of innovative low-carbon technologies. The initiative targets clean energy, carbon capture, renewable energy, and energy storage technologies to accelerate the transition to a low-carbon economy. Eligible participants include large companies, consortia, and public entities capable of implementing large-scale demonstration projects. Get Started

Innovate UK: Innovate UK delivers various programs with funding ranging from £25K to £10M depending on the specific initiative, supporting business-led innovation, collaborative R&D, and knowledge transfer. The organization funds projects across all sectors with particular emphasis on emerging technologies and supports UK-based businesses, research organizations, and universities. Programs are designed to drive economic growth through innovation and technology commercialization. Get Started

Industrial Partnership: Industrial Partnership delivers €2-10 million in funding for industrial research and innovation partnerships focusing on manufacturing, industrial technologies, and digital transformation. The initiative supports industrial consortia and research organizations in developing collaborative solutions for industrial challenges. Projects aim to strengthen European industrial competitiveness through strategic partnerships. Get Started

Eurostars: Eurostars represents a joint EU-Eureka initiative delivering €50K-€500K for international R&D collaboration specifically led by SMEs. The program adopts a bottom-up approach, accepting projects from all technology fields without predefined thematic restrictions. R&D-performing SMEs must lead the consortium and demonstrate significant R&D activities. Get Started

LIFE Programme: The LIFE Programme delivers €1-10 million in funding for environmental protection, climate action, and nature conservation projects across the European Union. The initiative supports environmental technologies, climate adaptation strategies, and biodiversity conservation initiatives. Eligible participants include public authorities, private companies, NGOs, and research institutions working on environmental and climate challenges. Get Started

Neotec: Neotec represents a Spanish initiative delivering €250K-€1M in funding for technology-based business creation and development, supporting the growth of innovative Spanish SMEs and start-ups. The program covers all technology sectors and aims to strengthen Spain's technology ecosystem. Funding is specifically targeted at Spanish technology-based SMEs and start-ups to enhance their competitiveness and market presence. Get Started

Thematic Priorities: EU Thematic Priorities encompass various programs aligned with EU strategic priorities including green transition, digital transformation, health, and security initiatives. Funding amounts vary based on the specific program and call requirements, with projects designed to address key European challenges. Applicant eligibility varies by specific program and call, with different requirements for different thematic areas. Get Started

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